Recurring Donations:
The Campaign Investors
Learn how to build a stable and cost-effective revenue stream by building up a repeat donation program for your campaign with a guide from CMDI.
Campaigns Need Recurring Donations
Would you rather receive $10 or $100 from a donor?
The answer is easy. For the same amount of work and messaging, it is possible to convert that $10 donation into $100 through recurring or monthly donations.
While a donor might hesitate to write a check for $1,000, if recurring gifts are started early enough in the cycle, the same amount can be contributed over time. It’s easier for some donors to give a larger amount overall than they could give in a single, lump sum. For example, if a donor contributed $300 per month between January through November of an election year, the donor would max out at the FEC limit of $3,300 per individual.
Recurring donations are a simple, innovative way to boost your campaign’s fundraising efforts. These gifts are automatically charged to donors’ credit cards at regular intervals chosen by the donor, such as every month from now until Election Day.
Complete the form below to donate the Recurring Giving Guide from CMDI.
