Take Control of Your Campaign Email
Last spring at a political campaign technology conference, I made the bold prediction that email fundraising will soon die. While I still believe that a 1973 technology known as email is a communication tool in need of a serious rethinking (ask anyone who gets more than a 100 non-spam emails a day), email is the current the preferred flavor of communication for lots of folks. Email is an...
Read MoreThe Presidential Fundraising Race
The New York Times has a great “Compare the Candidates” tool for the 2012 presidential race. Due to our own fiduciary responsibilities to our clients, I can’t show all our sexy presidential fundraising data but I am pleased the NY Times has taken the donor data ball and run with it. One of the interesting political fundraising tidbits is how this cycle compares to the...
Read MoreRPM Makes Volunteer Fundraising Easy
Crimson RPM makes setting up and managing fundraising teams easy If using volunteers to fundraise is part of your campaign strategy, Crimson RPM is the key to your success. The processes for RPM have been battle hardened by 4 presidential campaigns and more than 100 federal and local races. RPM gives your team: volunteer fundraiser action center, centralized fundraising management platform...
Read MoreWidgetMakr – CSS Tips and Tricks
Political fundraising is becoming more sophisticated as campaigns look for better, more effective ways to attract new and repeat donors. Campaigns want more control over their fundraising efforts, so smart strategies, like A/B testing, are becoming more popular. The smallest adjustments to an online donation form can positively or negatively affect your donor conversion rate. WidgetMakr...
Read MoreBest Way To Fundraise: Friends-Asking-Friends
Friends-Asking-Friends Fundraising Takes Off I took a quick look at our Crimson RPM (our political social fundraising/bundling software) dashboard and our “ACTIVE” usage just passed 7,000 users. This means that 7,217 people (as of 10:21 EST this am) are actively raising money for either the RNC or one of our 5 Republican presidential candidates. That is A LOT of Republicans donating...
Read MoreFirst New Feature Launch in 2012
CMDI has great news. This weekend we are launching our first release of 2012! The most important new feature is our Expenditures Module, which includes: easy expenditure entry forms vendor tracking for credit card disbursement, data import with automatic duplicate entry screening, political campaign specific “Chart of Accounts” Cash-On-Hand reports easy integration into FEC report...
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